8 Must Have Features for Your Android App
You have finally decided to develop an Android app for your business. With half of the people using Android smartphones globally and is having 83% market share. Your decision to have an Android app for business is going to take you up. With the launch of the latest member of Android platform, Android Oreo, the Android app development market promises an upward trend. So, head up, Android owners, you are heading towards the right way till now.
But the success of your Android app completely depends on whether you can please your customers to download your app or make them frustrating to a point where they will press the delete button. The features you are going to integrate with your Android app must be strong and provide the utility to bring positive change in your customers lives. Some Android apps are practical, useful, intuitive, and outright fun to use. While some apps are boring, frustrating, or a very close to useless. What makes the difference? What design elements and features separate one Android app from others?
In this post, we will discuss 8 must-have features for your Android apps. These features are important to deliver the outstanding user experience for your business Android application.
Push Notifications
If you're going to skip this feature, you will as well skip the concept of making an android app altogether. Why is it important? as a result of the aim of making a component that resides on your customer’s smartphone is to keep reminding them regarding your brand or offerings, ideally at the correct time and right opportunity. you'll also choose to send the notifications to your customers regarding your products and services you're offering, any new product launches, invites, reminders or fresh development you wish them to tell regarding. android provides great scope for notifications.
In android oreo, notifications are known as as heads-up notifications as they seem sort of a tiny floating window whenever the mobile device is active. The gives your customers of obtaining the updates with ease. Therefore, you should confirm to incorporate Push Notification feature in your business android app for users to stay a tab regarding your business.
Flexibility for Unlimited Updates
For an Android application to be successful, it has to be dynamic. More often than not, your customers have downloaded your application to get themselves updated about the new services being offered by you. Moreover, apps having CMS panel which allows unlimited updates are the ones frequently used by the users. Make sure that your application builder has one.
Smart Analytics
Once the app is launched, it is very important to analyze and measure the end-to-end value of your business application. To set your application for success, you should be clear about the vision for your application turn-over, so in the meantime, you can work on the weak links. According to Statista.com, Google Analytics for mobile apps results in 39% increase in the app store traffic.
From the number of downloads to the app discovery and further number of in-app purchase conversions, application analytics tool allows you to measure the metric which matters you the most.
Google Maps
Navigation is perhaps one of the greatest innovation of technology provided to humans. With navigation, we have never got lost while searching for any address since mobile navigation came from heaven for us. With Google Maps, cities have now become user-friendlier than ever. If your mobile app deals with traveling and exploring, Google Maps is one of the features which you cannot ignore.
Mobile Payments
This feature is a proof that how far technology has changed our lives. It can now act as our wallet. Since M-Commerce is becoming a trend, most of us can see the mobile payments as the feature to be integrated. If you are having the retail mobile application, it goes without saying that your application should have mobile payment functionality.
Social Integration
If your business is on the face of the earth, then there is no reason why you should not be on social media. Your audience is on social media and there is 99% possibility of this statement being true. So you should target them whenever they are connected to social media platforms, relaxing, socializing and communicating? Moreover, your Android app should be integrated with various social media platforms if you want to expand your reach.
One Click Contacting
You have impacted your customers with your app and services. Now if your customer wants to contact you, do not let him memorize the 10 digit number and then type it again on the keypad. Moreover, your app should provide one-click contacting feature, which allows your customers to place a call by clicking on the number mentioned in your app. One should always remember that convenience of the customer converts into credentials.
Ability to Work Offline
Your Android application should provide as much usability as possible without the use of the internet. This feature has to balanced, of course, with the issue of data security. While you do not want to load the sensitive data on your smartphones which will spend a lot of time on coffee shops and commuter trains. Moreover, you do want to enable it to get some work done if the internet access is not available in your location. What and how much data is stored on your mobile device depends on the specifications of your app.
Conclusion
As you can see, a lot goes into developing a good Android app which users are going to adore. Many businesses find it difficult in choosing between a stand-alone developer and Android app development company. However, if you don’t have any knowledge related to Android App development then hiring the Android development company is the best choice and they are more experienced in creating user experience according to the requirements of the clients. Therefore, follow these above-mentioned features to make your Android app stand out in the competition. Because these are the latest features which one cannot ignore to integrate with their business app.
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